“On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar.” –David Ogilvy
quotes
Monday Morning Inspiration: Selling is essentially…
“Selling is essentially a transfer of feeling.” –Zig Zigler
Monday Morning Inspiration: Many a Small Thing…
“Many a small thing has been made large by the right kind of advertising.” Mark Twain