From the serious holidays to the obscure, we’ve got you covered While we are sure you have all your March social media marketing, and your March email marketing already scheduled and ready to go, here are a few holiday reminders that may get the creative juices flowing if you find yourself lacking in ideas for… Read More
Think Like a Marketer, Write Like an 8th Grader
Keep it Simple When Writing Your Marketing Copy If you want your visitors to get the most out of your marketing copy, keep it easy to read and easy to scan. According to the American Marketing Association, as well as many other reputable marketing professionals, when writing content for a website, it’s best to keep… Read More
Monday Morning Inspiration: Advertising
“Advertising says to people, ‘Here’s what we’ve got. Here’s what it will do for you. Here’s how to get it.’ –Leo Burnett
Monday Morning Inspiration: Headlines
“On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar.” –David Ogilvy
Monday Morning Inspiration: Selling is essentially…
“Selling is essentially a transfer of feeling.” –Zig Zigler